I've got hips but I'm not a hipster
Hipness is another thing you wouldn’t have seen on the list 100 years ago. Or wouldn’t you? What it means is to know what’s what. So maybe it has simply replaced the component of social class that consisted of being “au fait.” That could explain why hipness seems particularly admired in London: it’s version 2 of the traditional English delight in obscure codes that only insiders understand.
Lazy quoting; this is an excellent essay.