Why you shouldn't create a gulp plugin (or, how to stop worrying and learn to love existing node packages) blog.overzealous.com · Originally posted on Pinboard

The same goes for any complex functionality. If the logic sits in your build script, you are free to change it to make it work best for you, without hoping a plugin developer adds the options in.

I think, instead, it makes sense to build up recipes and share them so other users can copy them into their own gulpfiles, and then tweak them to perfection.